Firefly understands that your privacy is important and ensures that information provided by you is collected and held in accordance with relevant Australian privacy law.
If you choose to provide your personal details to us, we may collect the requested information from you including your name and contact details and any other information that you supply to us.
Any information we collect is used to assist in providing you with relevant consumer information, notify you of products, stores openings and offers that may be of interest to you as a valued Firefly customer. We do not disclose information that we hold to unrelated companies outside our corporate group for marketing purposes.
As required by law, you may “opt-out” from direct marketing material that Firefly may send. Please contact our head office if you do not wish your details to be used for marketing purposes (see Contact). Any information that we no longer require is destroyed. When we have collected information about you it cannot be seen or modified by anyone else.
We make all reasonable efforts to ensure that information is stored securely both in electronic and physical form. You may access your information held by Firefly at any reasonable time. If you would like to know what information we hold about you please contact our office. If you discover that there is an error or information is missing, please notify us and we will try to correct the information as soon as possible.